In the October, 1933 issue of Motion Picture Herald, various article titles were set in one of the most prevalent choices of typography during the Art Deco era: thick-and-thin lettering.

Many variations of what was first popularized by Morris Fuller Benton’s ‘Broadway’ [designed in 1927 for American Type Founders] have been rendered in both metal type and hand lettering.

Movie Theater JNL is yet another interpretation of this classic style, and is available in both regular and oblique versions.