What Is Typography?
Typography is the art and craft of arranging type to make written language legible, readable, and visually appealing. It covers choosing typefaces, setting size, spacing, and line length, and shaping hierarchy. Good typography is largely invisible — it lets readers absorb content without friction.
Typography spans the macro (page layout, grids, hierarchy) and the micro (kerning, leading, punctuation). Mastering both is what separates polished design from amateur work.
On the web, typography also means performance and accessibility: legible sizes, sufficient contrast, sensible line lengths, and webfonts that load without blocking the reader.